The Socialization Of Poverty America - 1402 Words

The Socialization of Poverty Imagine America different from what we know. A different yet real America, which existed in the past, an American governed by hate and cruelty, fully equipped with racial segregation policies. Imagine parents, struggling for their children s education but being denied access because of the color of their skin. Imagine constant disapproval, crime, and suspicions towards someone because of their status, or something beyond their control. Today, we find America changed, healing and progressing from its previous judgments of African-American people. As we set aside our socialized ideas of them, they have become capable of opportunities and chances inconceivable to their ancestors. Just as America had taken these†¦show more content†¦These aspects become abundantly aware to us, through our first form of socialization amongst our family. Here we are first taught the norms and values of our society including how one should interact, speak, live, what types of education are necessary, what economic status is acceptable, etc. Yet, as we grow older we move to a new unit of socialization within institutions. In a school environment we begin to learn how society sees us and others. Our peers evaluate us, make us question what we had previously learned and further educate or enhance our beliefs. Through teachers and administration we understand rules, both written and unwritten and sometimes â€Å"we may not notice they aren t fair†(Harro) and instead favor some people other another. Eventually, we emerge out of our shells to reality with a pre-manufactured set of ideals and norms of the world around us because of our socialization through time. Yet one might still ask how does this affect poverty? Throughout history, people within poverty have been treated and seen poorly by others but why? Socialization teaches us from an early age what is right and what s wrong based on society s rules. These rules are the beginnings to â€Å"distinguishing and apprehending social difference† (Bond 228) and because of this discrimination oftenShow MoreRelatedThe Socialization Of Poverty : America1552 Words   |  7 PagesThe Socialization of Poverty. Envision America different from what we know. A different, yet real America, which exists in a time unknown, an America that is no longer governed by hate and cruelty. Imagine parents no longer struggling to pay the bills, no people lying ill on the streets, or children starving at night. A time where a specific economic status does not evoke disapproval, crime, and suspicions. Imagine America healing and progressing from its earlier judgments and degradation of peopleRead MoreThe Relationship between Poverty and Crime879 Words   |  3 PagesIntroduction Poverty and the relationship it has to crime is a long standing sociological, humanists and historical phenomenon. From the plight of the third world to the violence soaked inner city streets of the 1980’s, the relationship of crime and poverty has been the source of a great deal of social commentary. In societies throughout the world and throughout history there has always been a traditional measure of deviance through relative income gaps. Both poverty and crime as well as theirRead MorePolitical Participation in Liberal Democracy1129 Words   |  5 Pagescivil society regulated by law but remaining separete from the state. Civil society provides opportunities for people to participate in collective activities that are neither pro-state or anti-state but simply non-state. In Latin America; we see social problems such as poverty, inequality, drugs, crime and limited education. This leads to less pol. participation. Cynicism : lost of hope in the system,discouraging political part. Politicans tortured because of being against drugs cartel. So, strong govermentRead MoreOrlando Padilla. Mrs. Miller. English 1A . Flawed Economic1562 Words   |  7 Pagesthe inequality and poverty present today. People dont even think about capitalism. Capitalism necessarily produces inegalitarian social structures. Karl Marx argued that the drive for profit leads the capitalist to constantly reduce the costs of production through a greater division of labor and the introduction and improvement of machinery. In Richard Peet’s Inequality and Poverty: A Marxist-Geographic Theory, he synthesizes Marxist theory and explains how inequality and poverty persist under theRead More Parenting Across Cultures Essay996 Words   |  4 Pagesstability and better education. Some immigrants face obstacles when they relocate to North America, such as language barriers, discipline issues, and little involvement in their child’s education. Many of the immigrants first language is not English, their language barrier may hinder them from communicating with employers and classroom educators (Arens, Clevenger Haynes, 2004). Some countries in North America prohibit corporal punishment which can be a challenge for some immigrant families. I mmigrantRead MoreAmerican Families, By Bill Moyers And The Stanleys1707 Words   |  7 Pagesthe Stanleys (a white family) would face struggles throughout the next twenty years which can be related to by nearly any middle class family you might approach; however, unlike most, these families’ struggles were documented. The United States of America is generally regarded as the country where dreams come true--where financial trouble is a mere horror story, and every family is happy and complete with two point five children and a white picket fence. This, however, is not so commonly the case.Read MoreThe Importance Of Socialization1351 Words   |  6 PagesSocialization is not something that just happens and then you are done, it is a process that continues throughout your life. It is how individuals gain their self-identity, as well as physical, mental and social skills that enables us to function in society (Kendall, 2017, p.87). Socialization aids us in being able to communicate with others in different environments and situations. Socialization allows a society to regenerate by passing on its culture through one generation to another. FamilyRead MoreSocial Label Of Being A Girl937 Words   |  4 Pagesthese things, it was almost like second nature to think and act the way that I did and sti ll do. My socialization skills, which to put simply are the accepted ways in society to behave or how I express myself, have all been shaped by the fact that I am a female. The socialization process is how we learn to act or to follow norms along with what to believe. There have been many agents of socialization in my life, which are the people and types of situations that teach us as human beings how to act andRead MoreWhy isn’t Life Expectancy in the United States Higher? Essay927 Words   |  4 Pagessurprisingly lower than expected in places such as the United States. America ranks twenty-fourth on the life expectancy list under Japan, Australia, France Spain and Italy. What causes this disparity in the ranking and statistics in an advanced industrialized society such as the United States? There are major statistical factors that influence the United States ranking in world life expectancy, involving education level, poverty, race and gender. The diverse groups of people living in the United StatesRead MoreThe Harvest / La Cosecha1490 Words   |  6 Pages The Harvest/La Cosecha Anticipatory socialization Anticipatory socialization is an agent of socialization process, facilitated by social interactions, in which non-group-members learn to take on the values and standards of groups that they aspire to join, so as to ease their entry into the group and help them interact competently once they have been accepted by it. Many of the farmers featured in the film have started crops as early as 5 or 8 years of age as soon as they came to live in the United

Case Study Tending Service ( Ahs ) Essay - 1592 Words

CASE STUDY-1 Introduction ASDITH tending SERVICE (AHS) is a community hospital in san Francisco (USA) with a large variety of employees i.e. 1300 member. Its two hundred beds. It’s a good vary of data system that ar either reaching the top of their helpful life or springing up for contract renewal. It operates below the health trust board WHO ar member of local people of the services offered by AHS The company was established in 1995 and one among the primary of its kind in urban centre. These days there s a proliferation of tending supplier unfold to the outskirts of the los Angelo’s. Last estimate, there have been 225 tending supplier, basically giving constant services as AHS. Hierarchy level of strategy Corporate Level This is initial level within the hierarchy level of ways embraces which incorporates which has the general scope of the organisational structure and additionally include however the various sorts worth value-added in numerous elements of the operate. In AHS, it embody the wide selection of data system that embody the reaching unwell the top and renewal of contract. below this level it additionally embody the employees from local people like doctor, lawyer, educator, etc. Business Level Under this level the organisation ought to have winning specifically selling. below this the most aim here is to extend the worth the worth of the business for the neutral by increasing whole awareness and value perceived by the client. In AHS, the corporate wasShow MoreRelatedProduct Planning Distribution and Management (a Case Study of the Nigeria Bottling Company’s Plc, Enugu.10877 Words   |  44 PagesA Paper PRODUCT PLANNING DISTRIBUTION AND MANAGEMENT (A CASE STUDY OF THE NIGERIA BOTTLING COMPANY’S PLC, ENUGU. ABSTRACT Product planning distribution and management are very vital in the production and distribution of very manufacturing organization. Before ever a manufacturing company should come out with a good quality product, it must undergo many processes, from planning for either short range or long, fore casting doing market research and consumer survey, protesting the productRead MoreChallenges and Strategies of Matrix7784 Words   |  32 Pages geography by product matrix). More complex matrix structures could encompass three or more dimensions. For example, a company could be structured not only to focus on product and function, but also to deal with geographic differences. In this study, we focus on organizations that operated in a two-dimensional matrix structure. The matrix boasts many traits that are necessary in managing global organizations (Bartlett Ghoshal, 1998; Galbraith, 1994; Kramer, 1994). Exhibit 2 highlights theRead MoreSOCIO ECONOMIC IMPACTS OF MOBILE PHONE IN BANGLADESH: AN EXPLORATORY STUDY11162 Words   |  45 Pagesï » ¿ A Seminar Paper on Socio economic Impacts of Mobile Phone in Bangladesh: An Exploratory Study Seminar Paper On SOCIO ECONOMIC IMPACTS OF MOBILE PHONE IN BANGLADESH: An Exploratory Study Course Title : Seminar and Viva voce Course Code : BAN 200 Submitted To: Md. Zillur Rahman Assistant Professor Department of Business Administration Shahjalal University of Science and Technology, Sylhet Submitted By: Syeda Fatima Banu Reg. No. 2009731007 MohammadRead MoreProblems on Cost Accounting70221 Words   |  281 PagesStudy Material INTEGRATED PROFESSIONAL COMPETENCE COURSE Cost Accounting and Financial Management Part 1 : Cost Accounting Vol. I The Institute of Chartered Accountants of India (Set up by an Act of Parliament) New Delhi PAPER 3 COST ACCOUNTING AND FINANCIAL MANAGEMENT Part – 1 : Cost Accounting VOLUME – I BOARD OF STUDIES THE INSTITUTE OF CHARTERED ACCOUNTANTS OF INDIA This study material has been prepared by the faculty of the Board of Studies. The objective of theRead MoreInternship Report on Milkvita14316 Words   |  58 Pagesprospects are believed to be attaining anticipated goals and investment on non-orthodox and challenging fields are not being unfolded. In this context, since Bangladesh can not afford to go for heavy industrial invest for obvious economic reason, studies for non-traditional and agro-based areas are needed to be focused to cater the need of the time. Academicians, professionals and practitioners evaluate, interpret of predict the goals of objectives of a business organization in terms of profitabilityRead MoreSpeech to Persuade for Travel9677 Words   |  39 Pagescourse, assumes that people don’t sit at home and crank their own AC. It could actually be having a net-negative overall effect on energy and pollution. 4. acorvid says: July 28th, 2009 at 2:38 pm Wouldn’t this also help economies by tending to boost spending in recreation and hospitality industries: another day to play, a longer weekend resulting more destination travel, etc.? 5. charlequin says: July 28th, 2009 at 2:40 pm Or you could have a shorter work week by cutting

Dennis Prager Capital Punishment Essay Example For Students

Dennis Prager Capital Punishment Essay Capital punishment is the lawful infliction of the deathpenalty and since ancient times it has been used to punish a wide varietyof offenses. The Bible prescribes death for murder and many other crimessuch as kidnapping and witchcraft. In the 1500s in England only the majorfelonies carried the death penalty. Some of these felonies are treason,murder, larceny, burglary, rape, and arson. In the 1800s however ,parilament had enacted many new capital offenses, and hundreds of personswere being sentenced to death each year. In the United States prior to thecivil war the death penalty was imposed on slaves for many crimes, but thepenalty for others were less severe.Although people argue that the deathpenalty is needlessly cruel, it should be used in every state, becauseparoled murders get out of jail too fast and the only punishment equal tomurder is the death penalty. Capital punishment is always going to be questioned by thestates. The United States doesnt like the death penalty because they sayits not a valid purpose of punishment. The states say a punishment thatconflicts harm can hardly be good for us. The states dont want to kill aman who is already imprisoned. They say hes already being punished. However the states dont keep all murders in jail forever. Someof these criminals will get out and will probably start all over again. Itsnot that they have to kill, but they have a problem. Problem or no problemthe states just cant let a killer get away with it. These criminals aretaking an innocent persons life and they get to live. They also get a placeto live, free food and dont have to pay for nothing. They get to kick backwhile another family suffers for it. If the dont care about killingsomebody they wont mind if you execute them or else they wounldnt havedone it. Rarly do you see a person kill another person and he doesnt meanit. Secondly there is no punishment that you can give a murderer. There is nothing painful enough you can do to a person who has killed aloved one. These criminals dont deserve a punishent. Punishment is forpeople who are doing smaller crimes. A murderer will kill again because hehas no feelings for nobody and doesnt care what happens. Some murdererswill ask for death role but rarly does it happen. If the states have anyfeelings for their citizens they should let them vote on it. The citizenspay taxes and they want a death penalty not a punishment for murderers. The United States needs to make a change for its self and startdoing whats right for its counrty. Even thought two wrongs never make aright , if its the best thing you can do you have to do it. The deathpenalty will give people a clear warning before they plan murderingsomebody. The death penalty will do more good then harm ,and will make theUnited States a better and safer place to live.

Lord Of The Flies And The Withered free essay sample

Arm Comparison Essay, Research Paper I have chosen? The Lord of the Flies? and ? The Withered Arm? because they are similar even though they were written in different clip periods. Lord of the Flies was written in the twentieth century and the Withered arm was written in the nineteenth century. Lord of the flies by William Golding The rubric signifies Death, Satan ( Beelzebub ) . The Withered arm by Thomas Hardy The rubric signifies decay or diminution. Settings: The shriveled arm is set in the nineteenth century on a farm. This is in Anglebury.The narrative starts of on Mr Lodges farm and coatings on the farm. Gertrude Lodge lives in a clay built bungalow. The Godhead of the flies is set on a fabricated distant island in the twentieth century. The narrative starts of in the jungle. They subsequently travel onto the beaches. They so move to other locations on the island such as the garrison and the mountain. We will write a custom essay sample on Lord Of The Flies And The Withered or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Differences and similarities between scenes Both of the scenes are isolated. Lord of the Flies, is on an island so they cant acquire off but in the Withered Arm there is non much conveyance so wheresoever you went you would hold to walk or acquire a Equus caballus. The scenes are different because they are set in different periods. Subjects: Lord of the flies: Good and evil, good and evil is a reasonably big subject in the narrative. Early in the novel good is represented by the conch this is a symbol of decency and order. The two folks Represent good and evil in the best manner. However, there are other things such as the animal and the ship. The animal frightens them because they think it is an evil mark. The ship is a good mark but they do non pull off to flag it down, because Jack had non looked after the fire. This springs an about air of hate between Ralph and Jack. Law and order, plays a large function in the narrative. It comes into drama at the really get downing with the conch. Ralph and Piggy find the shell and Ralph blows it, this draws all the kids onto the beech. The conch subsequently becomes an component of jurisprudence and order, because the male childs are merely out loud to speak during meetings if they have the conch. Fear, fright is likely the biggest subject in the narrative there is a large list of elements of fright such as the fright of the animal, the isolation of the island, the war outside of the island, the fright of non being rescued, the fright of Jacks group ( barbarians ) and the fright of fright itself. The Withered arm: The shriveled arm portions the same subjects of the Godhead of the flies Good and evil, this is symbolised when Gertrude Lodge turns up to Rhoda creek and says about her bad arm. This is in concurrence to when Rhoda has a dream about Gertrude and her holding a bad arm. Order, order dramas an of import portion in The Withered Arm, there is order between the societal categories. Farmer Lodge will non admit anyone he sees on the route or any topographic point else. He shows this when the male child is walking past the passenger car of Farmer Lodge. Fictional characters: Lord of the Fliess: Ralph, he is portrayed as a typical British male child, he has led a life that illustrates a perfect British boyhood. Ralph? s male parent is a commanding officer in the Royal Navy. This may back his image of jurisprudence and order when he is voted leader. Ralph demonstrates a quiet authorization which the male childs appreciate and favor compared to knuckleboness more rough and aggressive attack. He is practical, strong-willed, athletic, sort and a middle-class male child. Piggy, his unattractive visual aspect and farness from the group prevent him from doing an engagement to life on the island. He is the most intelligent male child on the island. He moans a batch and is put to manual labor by the other male child? s. He is Intelligent, wheezing, fleshy and his male parent is dead. Jack Merridew, Jack is the character in the narrative that you are supposed to contemn. He bases his base on him being leader by, ? I can sing C crisp? . His cardinal engagement to the endurance of the male child is the fact that he leads the barbarians ( huntsmans ) They provide the meat by tracking the hogs. The whole experience of the island to Jack, is one large game. He is leader of the choir, ruddy hair, aggressive and dominant, chesty, covetous, head of barbarians. Simon, he is described on several occasions as? good story? , ? fagot? , ? batty? and? crackers? He is brave because he climbed the mountain to confront the animal. He has a different penetration to all the traveling on? s around the island. Simon is the lone male child who tries to explicate the impression of immorality. He is brave, diffident, sort, thoughtful, sensitive, unusual, intelligent and observant. Sam and Eric, these are twins that are known as one individual? Sam n Eric? . Like many twins, they have their ain private linguistic communication and complete each others sentences. Sam besides brings up another subject of, good and evil he says? I got assorted up with myself? significance he had good and evil combat inside him. They act as one individual The male child with the birth grade, throughout the novel, the minor characters remain unknown, but this minor character is intentionally given a physical feature, which makes him memorable. Consequently, when he is losing after the fire it is obvious that he has disappeared and the male childs are made strongly cognizant of the effects of their actions. He has a calculated physical characteristic so he can be remembered. The parachuter, holding asked for a mark from the outside universe, the dead aviator is what they get. They see him as a representation of decease, decay and diminution. He is the male childs worst fright in the signifier of? the animal? . The Withered arm: Rhoda Brooke, she lives in a bungalow with clay walls, she is working category. She works on Mr Lodges farm as a dairymaid. Rhoda has a boy whose name is non given in the narrative. Rhoda is really quiet and maintain herself to herself. She had a love matter with Mr Lodge but it is over and, no 1 knows. Gertrude Lodge, Gertrude is Mr Lodges new lady, she is really reasonably? Her face excessively fresh in coloring material, but it was of wholly different quality? soft and evanescent, like the light under a pile of rose petals? She is immature? her hair is lightish, and her face as comely as a unrecorded doll? s. Farmer Lodge, Farmer Lodge is the farther of Rhoda? s boy. He owns the farm that Rhoda works on Boy is the boy of Rhoda he loves his Dendranthema grandifloruom and would make anything for her. Rhoda sends her boy out to descry on Farmer Lodges new lady ( Gertrude ) .

Richard Nixon Was a Conservationist President

Richard Nixon Was a Conservationist President If you were asked to name one of the most environmentally conscious green presidents in United States history, who would come to mind? Teddy Roosevelt, Jimmy Carter, and Thomas Jefferson are prime candidates on many peoples lists. But how about Richard Nixon? Chances are, he wasnt your first pick. Despite the fact that Nixon continues to rank as one of the countrys least favorite leaders, the Watergate scandal wasnt his only claim to fame, and it certainly didnt represent the most profound impact of his presidency. Richard Milhous Nixon, who served as the 37th President of the United States from 1969 to 1974, was responsible for the establishment of some of the nations most important environmental legislature. President Nixon tried to gain some political capitalhard to come by during the Vietnam War and a recessionby announcing an Environmental Quality Council and a Citizens Advisory Committee on Environmental Quality, reported the Huffington Post. But people didnt buy it. They said it was just for show. So, Nixon signed legislation called the National Environmental Protection Act, which gave birth to the EPA as we know it nowright before what most people consider the first Earth Day, which was April 22, 1970. This action, in itself, has had had far-reaching effects on environmental policy and endangered species conservation, but Nixon didnt stop there. Between 1970 and 1974, he took several more significant strides toward protecting our countrys natural resources. Lets take a look at five more monumental acts passed by President Nixon that have helped maintain the environmental quality of our nations resources and also influenced numerous other countries around the globe to follow suit. Clean Air Act of 1972 Nixon utilized an executive order to create the Environmental Protection Agency (EPA), an independent government organization, in late 1970. Shortly after its establishment, the EPA passed its first piece of legislation, the Clean Air Act, in 1972. The Clean Air Act was, and remains today, the most significant air pollution control bill in American history. It required the EPA to create and enforce regulations to protect people from airborne pollution known to be hazardous to our health such as sulfur dioxide, nitrogen dioxide, particulate matter, carbon monoxide, ozone, and lead. Marine Mammal Protection Act of 1972 This act was also the first of its kind, designed to protect marine mammals like whales, dolphins, seals, sea lions, elephant seals, walruses, manatees, sea otters, and even polar bears from human-induced threats such as excessive hunting. It simultaneously established a system to allow native hunters to harvest whales and other marine mammals sustainably. The act created guidelines regulating the public display of captured marine mammals in aquarium facilities and regulated the import and export of marine mammals. Marine Protection, Research, and Sanctuaries Act of 1972 Also known as the Ocean Dumping Act, this legislature regulates the deposit of any substance into the ocean that has the potential to harm human health or the marine environment. Endangered Species Act of 1973 The Endangered Species Act has been instrumental in protecting rare and declining species from extinction as a result of human activity. Congress granted numerous government agencies broad powers to protect species (particularly by preserving critical habitat). The act also entailed the establishment of the official endangered species list and has been referred to as the Magna Carta of the environmental movement. Safe Drinking Water Act of 1974 The Safe Drinking Water Act was a critical turning point in the nations struggle to protect the imperiled quality of fresh water in lakes, reservoirs, streams, rivers, wetlands and other inland bodies of water as well as springs and wells that are used as rural water sources. Not only has it proved vital in maintaining a safe water supply for public health, but it has also helped keep natural waterways intact and clean enough to continue to support aquatic biodiversity, from invertebrates and mollusks to fish, birds, and mammals.

Converting Numbers Into Words Using JavaScript

Converting Numbers Into Words Using JavaScript Lots of programming involves calculations with numbers, and  you can easily format numbers for display by adding commas, decimals, negative signs, and other appropriate characters depending on the kind of number it is. But youre not always presenting your results as part of a mathematical equation. The Web for the general user is more about words than it is about numbers, so sometimes a number displayed as a number isnt appropriate. In this case, you need the equivalent of the number in words, not in numerals. This is where you can  run into difficulties. How do you convert  the numeric  results of your calculations when you need the number displayed in words? Converting a number into words isnt exactly the most straightforward of tasks, but it can be done using JavaScript that isnt too complex. JavaScript to Convert Numbers Into Words If you want to be able to do these conversions on your site,  you will need a JavaScript code that can do the conversion for you. The simplest way to do this is to use the code below; just select the code and copy it into a file called toword.js. // Convert numbers to words// copyright 25th July 2006, by Stephen Chapman http://javascript.about.com// permission to use this Javascript on your web page is granted// provided that all of the code (including this copyright notice) is// used exactly as shown (you can change the numbering system if you wish) // American Numbering Systemvar th [,thousand,million, billion,trillion];// uncomment this line for English Number System// var th [,thousand,million, milliard,billion]; var dg [zero,one,two,three,four,five,six,seven,eight,nine]; var tn [ten,eleven,twelve,thirteen, fourteen,fifteen,sixteen,seventeen,eighteen,nineteen]; var tw [twenty,thirty,forty,fifty,sixty,seventy,eighty,ninety]; function toWords(s){s s.toString(); s s.replace(/[\, ]/g,); if (s ! parseFloat(s)) return not a number; var x s.indexOf(.); if (x -1) x s.length; if (x 15) return too big; var n s.split(); var str ; var sk 0; for (var i0; i x; i) {if((x-i)%32) {if (n[i] 1) {str tn[Number(n[i1])] ; i; sk1;}else if (n[i]!0) {str tw[n[i]-2] ;sk1;}} else if (n[i]!0) {str dg[n[i]] ; if ((x-i)%30) str hundred ;sk1;} if ((x-i)%31) {if (sk)str th[(x-i-1)/3] ;sk0;}} if (x ! s.length) {var y s.length; str point ; for (var ix1; istr.replace(/\s/g, );} Next,  link the script into the head of your page using the following code: var words toWords(num); The final step is to call the script to perform the conversion to words for you. To get a number converted to words you just need to call the function passing it the number you want to convert and the corresponding words will be returned. Numbers to Words Limitations Note that this function can convert numbers as big as 999,999,999,999,999 into words and  with as many decimal places as you like. If you try to convert a number bigger than that it will return too big. Numbers, commas, spaces, and a single period for the decimal point are the only acceptable characters that can be used for the number being converted. If it contains anything beyond these characters, it will return not a number. Negative Numbers If you want to convert negative numbers of currency values to words you should remove those symbols from the number first and convert those to words separately.

Importance of Building a Brand for Kellogg Essay

Importance of Building a Brand for Kellogg - Essay Example In the Kellogg’s Case Study, an extensive evaluation of the brand building Kellogg is carried out. It deals with the question whether Kellogg is able to sustain its product lifecycle which is of great significance. Whilst building a brand for a product, it is equally important to consider whether it is possible to capture the market and profitability. For this, it is necessary to implement appropriate major strategic matters related to marketing. Kellogg’s All Bran Brand has been a leading brand in the fiber sector of the cereal market for a long period of time. Kellogg, a leading company in the global market, produces cereal products and other food items like snacks, pastries, cookies etc. One of the main features of Kellogg’s products is that the company offers goods marked for taste and quality. Among its number of brands, All-Bran brand of Kellogg Company holds a considerable position in the market avenues. This is mainly for the reason that the brand offers more nutritious products than the other brands. An effective implementation of both financing and marketing sectors is decisive for this brand building of All-Bran banner. In addition to this, it also requires consumer perception of the changes made by Kellogg Company. The brand image of Kellogg’s All-Bran is outstanding as compared to other high fiber brands made by Kellogg. So, in order to attain an overall development of all brands, Kellogg gas decided to merge all other brands with the master brand of Kellogg Company. As we take in to account the running style of the Kellogg Company, we find that it is necessary to evaluate the product life cycle of All-Bran product in order to improve its existing strategic plans. Effective implementation of marketing strategies is essential in the accomplishment of goals set by the entity. The success of any product and its marketing is highly related to its brand image. â€Å"Consumers very often do not use explicit, concrete, rational factors to evaluate products, and thus their motivation to purchase is not always easy to articulate.†Ã‚